In order to make the best decision of what PLR products are right for you, several factors need to be considered.

1. The first one is do you really need it?

What I mean is will this new product slot in nicely with what you’ve already been selling to your list and your market or will you have to branch out into a different direction and find new customers.

2. Is this product going to distract you from your main products or goals?

As you might have known most people that have made it really big online are those that stick to one product or website at a time and building it up before moving on to the next one.

I know like many of you I’ve been guilty of this, I suppose you could call it “the kid in the sweet shop” syndrome. You have a look at this product and it looks fantastic and after a while you see another shiny one and you go to that one and on and on and you never get anywhere.

It’s better to stick to one project at a time, tweak it to get the most from it or automate it as much as possible and then move on to the next product.

3. Can you use it now?

I remember reading this great advice in an e-book from Liz Tomey who said “Never buy a product unless you can use it right now today”.. or something like that

This has been useful to me not only with PLR products but also when I’ve been tempted by something that’s come into my e-mail box. So if you can’t use it in the next few days, move on!

4. If you use PLR products will they make you an expert and stand out from the crowd?

The majority of people that buy PLR products do very little with them. For example if I typed in “This great new PLR product” into the search engines I’d probably get a few pages of results coming back with the exact same sales letter, e-book cover, etc.

So does this make you look like an expert in your prospective customer’s eyes or just another person selling “Product X.”

This also goes for PLR articles, if I see the same article with someone else’s name on it does it make you look like an expert or just a copycat?

Finally,

I don’t know if you’re aware of the TV program “How Clean Is Your House”?
But if you are, you’ll know some of the situations these two ladies get into, helping people clean up their homes and lives. The majority of people on this show are usually hoarders that are afraid of letting go of anything and so everything stockpiles in their home.

So I ask you the question “How clean is your hard drive”?

Are you a hoarder for PLR products that just gather up dust on your computer OR are you one of those people that takes a product makes it unique and wrings the most profit from it?

Because if you’re in the first situation, I’d say take some time today and take stock of where your business is going and what products you should be selling.

Before I go, don’t get the idea that I’m totally against PLR products I have used them from time to time both reports and articles. Yes, it is easier to use them than creating you own product but don’t get sucked into the idea that because it going cheap or you’re getting so much for your buck that you should buy everything.

Think on the points I made and you’ll make the right choice for you.

We don’t care at www.ItWasSoEasy.com if you article is PLR or not. If it’s good we want it. Give us a copy now and we’ll do our very best to get as much FREE traffic to your site as possible…its what we’re here for!

With normal spoofing a scammer tries to get personal information by sending fraudulent emails masquerading as an official website an individual might be working with.  While some fall for the deception, many know better since the domain name in the email doesn’t resemble the domain name they usually use to access whatever site.  However, what happens if a domain name looks exactly like an official website?

This, in combination with a more ‘professional’ email, could trick someone into giving away all of their personal data.  And when this happens they will eventually become victims of identity theft.  But, how can a scammer acquire a domain name that looks official?  It’s through the unfortunate practice of the homograph attack.

What is a homograph attack?  A homograph attack is when a person makes an internationalized domain name, (also known as an IDN), look like a traditional domain name associated with a popular website.  They are able to do this because of the way internationalized domain names work.  Basically, internationalized domain systems use a different type of coding system than the ASCII-based domain names Americans are used to.

However, even with a different coding system, some languages have characters that look similar to characters used in American English.  Scammers exploit this by taking these letters and creating domain names that look ‘new’ to browsers and servers, at least in terms of coding.  To the human eye, these fraudulent domain names appear to already be taken, which is exactly what a scammer wants.  They cause further confusion by creating sites that look pretty much like the sites associated with the original domain name that the scammers are spoofing.

Before and even after internationalized domain names became popular, homograph attacks were expressed through spoofing just English characters.  Scammers exploited the visual similarities between ‘O’ and ‘0′ or ‘I’ and ‘l’.  Examples include ‘G00Gle.com or ‘PayPaI.com.’  If a person is not paying attention, they could still become victims, but at least these types of domain names still look unusual.  With internationalized domain name homograph attacks, the above-mentioned websites could look just as they are supposed to, fooling even the most vigilant Internet user.

So, how can a person prevent becoming a victim of an internationalized domain name homograph attack?  First, they should never click on any domain name that is given through an email.  Instead, they should enter the domain name manually into their browser.  In situations where one is working with a third-level domain that could be harder to remember, Internet users need to copy and paste the domain name into Notepad.  This program will help them determine what character set and coding is being used for the domain name.  If it’s not English and ASCII, a person should be weary.

In conclusion, internationalized domain name homograph attacks can cause a lot of havoc for Internet users.  However, Internet users should find comfort in the fact that while they do need to be aware of the presence of the homograph attack, the traditional method of spoofing which is much easier to spot tends to be more common.  This is because a person must be both clever and lucky to land an internationalized domain name that looks that much like a domain name that is already in use.  It’s much easier for scammers to try and fool people through email hyperlinks.